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KPMG

Restoring leadership through a living, breathing design language tailored to markets around the world.

The Brief

The Brief

Inspire compliance: build a flexible global identity that individual regions can get behind (without being coerced).

Strategy

Strategy

Translate the promise into functional design principles that can be implemented and graded.

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Flexibility within a framework

Flexibility within a framework

All of these simple, individual elements come together to create a universe of ownable content that manages to create a consistent, iconic impression.

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Experience

Experience

These same design principles have allowed us to continue to crafting memorable KPMG experiences—from the architecture of the flagship office tower in Madrid to the premium sponsorships held at Davos each winter.

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